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SMM Manager - Who Is It Really?
The word SMM is an acronym for Social Media Marketing. Naturally, this professional can be called a marketer. Marketers working in this field will need technical skills in social media, copywriting skills and targeting knowledge. If individual people are assigned to each of these skills (say, targetologist, copywriter, analyst), the person who develops a single marketing strategy for them on social media is called an SMM manager.
Professions are on the rise. So much for one SMM. But, most likely, there will still be a lot of work to be done for people working in any direction of SMM.