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Why do prices in supermarkets end with * 99?
- This method is called "attractive price" in the language of marketing. This way you can make the product you buy cheaper.
• Let’s say you need something for $ 5. If you go to the supermarket and look at it, it’s priced at $ 4.99. Then you buy it and your brain will remember the previous two numbers. So you think I bought it for $ 4.
• According to statistics, thinking like this convinces a person that he has not yet received much and has not spent a lot of money, and encourages him to buy something else.